A warm welcome for measures to provide high quality opportunities for the very youngest children in society to be physically active has been welcomed by the UK play industry.
The Association of Play Industries (API), which campaigns at the highest levels for policy recognition for play, supports the recommendations set out by the British Heart Foundation National Centre’s Best Start in Life manifesto, launched today. The BHFNC early years advisory group urges policymakers not to ignore pre school-aged children when developing policy on physical activity.
API Chair Mark Hardy says: “With many children already overweight when they start primary school, it is vitally important to embed physical activity into children’s lives as early as possible. Physical activity provides clear developmental, health and wellbeing benefits to even the youngest children, and healthy lifestyle habits and behaviours that start early in life are more likely to continue in adulthood. Parents, childcare settings, local authorities and government all have a vital job to do in providing opportunities, places and time for the youngest children to play and be active.”
The BHFNC manifesto for physical activity in the early years calls for:
The API urges policymakers to take on board the manifesto’s recommendations – as well as those for a holistic strategy to support child development, as set out in the recent report on play by the All Party Parliamentary Group for a Fit and Healthy Childhood – when developing the national obesity framework to ensure the health and well-being of the under fives are not over-looked.
Recent API research showed that nearly four in ten (38%) parents are worried their local playground will close down, with more than half (56%) unhappy about the lack of high quality play facilities in their local area.
Download the BHFNC Best Start in Life manifesto at: http://www.bhfactive.org.uk/beststart/index.html For further information about the Association of Play Industries, contact: Deborah Holt, API Association Manager, tel: 024 7641 4999 or email [email protected]
It’s great to be part of an organisation that campaigns for investment in children’s play facilities and which raises the standards of the entire industry.
Having the support of the FSPA behind us is tremendously beneficial and greatly enhances the offering to our membership.
I have been a member of SPE for many years now and every member shows a 100% commitment to promote participation in sport and play in the UK.
It’s sometimes difficult to get heard when you stand on your own. But when you're part of a respected body like the FSPA, people listen and things start to happen.
The opportunity to meet with like-minded people across our sector to discuss some of the challenges is always invaluable.
Working together as a group of companies creates a stronger voice for the play industry, which benefits both suppliers and customers.